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B2B Lead Generation Software

Identify the individuals on your website and turn them into leads. Find the employees from the companies on your website and discover which key decision maker you should be talking to.

Find your sales-ready leads first

  • Lead generation software with a built-in lead scoring dashboard.
  • Rank your hottest leads daily, weekly, monthly or by a custom date.
  • See the total score your leads have accrued since their first web visit.

Identify the individuals from the companies on your website

  • Access employee names & job titles of the companies on your website.
  • Contact key decision makers who have shown buying interest.
  • Get in touch immediately with their email address.

Unrestricted 14 Day Free Trial

GatorLeads Lead Generation Software Features


Web Visitor Tracking

Discover which of your web pages your website leads are interested in

Lead Scoring

Find your sales-ready leads first

Lead Nurturing

Automatically warm up cold leads

Lead Management

Assign, segment and alert your team to leads in your sales pipeline

Visitor Identification

Identify key decision makers from the companies on your website

Follow On Campaigns

Follow up with your sales prospects effortlessly

Company Identification

See who is on your website

Sales Leads

Where to get more leads for your website

Track every website movement of your business leads

  • Know what your identified leads are looking at on your website & when.
  • Track individuals, as well as company leads, with our PURL functionality.
  • Discover how interested your leads are with our page scoring methodology.

Reveal sales leads from all paid for channels

  • See which campaigns your leads come from with our UTM tracker.
  • Detect previously unidentifiable paid channels such as PPC & social media.
  • Pursue paid for channels and increase your marketing

What is Lead Generation Software?

Lead generation software, otherwise known as website lead generation, helps you generate leads online. Using IP lookup, you can discover who is visiting your website and convert anonymous visitors to prospects and leads.

Why you need business lead generation

With an effective lead generation tool such as ours, what you can find out with B2B lead generation isn’t just who the companies on your website are. You can also find out who the individuals of that company are too. This allows you to get in contact with leads who are already showing an interest, speed up your sales pipeline and make the most of your website.

With most companies using a tool such as online lead generation, including your competitors, it’s never been clearer why you need business lead generation. If you want to get leads & generate more sales opportunities, automated lead generation is for you.

How B2B lead generation works

By placing a tracking code on your website, lead generation software can identify website visitors by their IP address. You’ll then have a platform that lists who your identified web visitors are along with their contact details, so you can get in touch and start building a sales relationship straight away.


See an 8500% ROI increase with

lead generation



Discover the technology behind identifying

who is on your website and use it build your sales pipeline.


If you need more convincing

(you shouldn’t),

see how we outperform the competition.

Start your 14 day Free Trial Today