Who wouldn’t want to double their sales leads in a year?!
Your website is your primary digital asset, the place where you can track and nurture your prospects and improve your customer experience.
In this session, Steve will take you through 20 different website wonders and blunders from real case studies that will reveal the secrets of how to improve lead generation, acquire more traffic and develop your customer journey.
He’ll leave you with easy to understand optimisation strategies which will transform your customer experience and improve sales conversion.
Then Simon will take you through some lead generation tactics that will help you get more out of your website, from implementing the all-important UTMs, using IP Lookup, employing Popups and getting your web forms filled in. using all these are a sure-fire way of driving and doubling sales qualified leads and marketing qualified leads.
What You’ll Learn:
- How successful businesses are leveraging the power of digital marketing to drive lead generation.
- The most common mistakes made online which damage the brand and customer experience.
- The 7 steps marketing chassis to build a scalable lead generation system.
- SEO, social media and marketing automation hacks that are helping sales teams to increase turnover.
- Understand and implement important UTMS.
- Getting Popups Up and running!
- How to get your web forms filled and collect important data.
For every delegate, we’ll include the following resources:
- A copy of The Digital Revolution book, including the 7 steps marketing chassis.
- A free website speed audit and SEO report.
- A free content strategy report to uncover your competitor’s keywords.
See you there!