Untitled Document Lead Generation Campaigns
Lead Nurturing – Campaign Series
Lead Scoring
WOW Analytics – Who is on your Website
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Lead Generation Tools
A sales team complaining that the marketing team are not generating enough high quality leads is a common scenario that we come across.
List quality, badly targeted emails, weak SEO, low PPC activity and poorly qualified telemarketing contacts may all be amongst the reasons for low levels of leads, or for the wrong kind of leads. So, how do we generate quality leads, who are interested in your products or services and most importantly, at the appropriate stage in their sales cycle to warrant sales engagement? |
Your website should be your primary marketing machine and your best salesperson in one, so leveraging it to generate high quality named sales leads is a must. Here’s how CommuniGator’s solutions can help;
1. Put a shed load more people on your website using GatorMail’s enterprise email marketing features;
2. Watch who’s on your website and rank and score your best leads using WOW Analytics;
- See which companies are visiting your site, which pages they’re looking at and capture the number of visits – Google can tell you how many, we can tell you WHO!
- Score and categorise you web pages
- Generate valuable lead reports to pass to your sales team for engagement
- Assign leads to the relevant sales people, and notify them that you have done so
- Integrate with your CRM system
3. Send corporate marketing materials, brochures and sales proposals using VCAB;
- Create great looking digital turning page brochures/documents
- Fast and easy self service user interface
- Full analytics to see who’s read your brochures and which content they looked at – what salesperson wouldn’t want to know when their best prospect had read their sales proposal!
Contact CommuniGator today and request a personalised demo of our market leading solutions and how they will revolutionise your lead generation activities. |