So you have been delivered, dodged the SPAM filter and your final hurdle is to hit the inbox, not the Junk folder.
Listed below are some of the key factors. Microsoft looks for and the constituent part of the email it is looking at when it makes its choice to Junk or not:
- First eight characters of from are digits
- To contains “friend@”
- To contains “public@”
- To contains “success@”
- From contains “sales@”
- From contains “success.”
- From contains “mail@”
- Subject contains “advertisement”
- Subject contains “!” and Subject contains “£”
- Subject contains “!” and Subject contains “free”
- Subject contains “££”
- Body contains “money back”
- Body contains “cards accepted”
- Body contains “removal instructions”
- Body contains “extra income”
- Body contains “,000” and Body contains “!!”
- Body contains “Dear Friend”
- Body Contains “for free?”
- Body Contains “for free!”
- Body Contains “Guarantee” and (Body contains “satisfaction” or Body contains “absolute”)
- Body Contains “more info” and body contains “visit”
- Body Contains “SPECIAL PROMOTION”
- Body Contains “one-time mail”
- Body Contains “£££”
- Body Contains ”order today”
- Body Contains “order now!”
- Body Contains “money-back guarantee”
- Body Contains “100% satisfied”
- Body Contains “cheque or money order”