ProspectSoft CRM Email Marketing Integration

CommuniGator email marketing for the ProspectSoft CRM system is integrated to the core of ProspectSoft, which allows fast targeting of marketing contacts by a wide range of criteria, and eshot reporting down to the individual contact level for more focused email marketing campaigns.

Users can be targeted based on information stored in the ProspectSoft CRM system, so whether it is the sports team they support or sales history information of their business, marketing emails can be targeted to the individual's specific preferences, which are stored in the ProspectSoft CRM.



After an email marketing campaign is sent out, ProspectSoft CRM allows you to follow up with either a secondary email or by quickly creating a calling list. You could even make the follow-up dependent on whether a recipient clicked on the previous email link. All actions that a recipient takes relating to your ProspectSoft email marketing campaign such as opens, clicks, pageviews, survey submissions etc are all logged in the ProspectSoft CRM system against the individual contact record.

ProspectSoft Ltd is a UK-based developer of Customer Relationship Management (CRM) Software and Web Solutions, primarily for the SME and small corporate markets. Integration to a range of popular accounting systems including IRIS Exchequer, Sage 50, Access Dimensions and Pegasus Opera extends critical customer information to your customer-facing teams, and even your website.

Now you can integrate this powerful CRM system with the market leading CommuniGator email marketing solution for much more detailed, powerful and data heavy email marketing campaigns.