Fundamentals Training
GatorMail Editor Training |
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Advanced Training
Our advanced training course is designed to give users who are proficient in the GatorMail basics the next level of skills to exploit the enterprise level email marketing functionality that the system offers.
The advanced training course has a pre-requisite that attendees must have completed fundamentals training and are using the system already to send out campaigns.
The agenda for GatorMail Advanced Training is as follows;The content of the fundamentals training course is as follows;
Website Signups
- Creating new fields
- Creating a web capture form
- Web capture – Add to group
Dynamic Content
- What is Dynamic Content
- Adding Dynamic Content
- Editing Dynamic Content
Campaign Setup – Advanced Details
- Advanced details overview
- Refreshing campaigns
- Testing of Dynamic Content
- Notification Emails & Follow-Ups | | Lead Score
- What is Lead Scoring
- Category Setup
- Inserting Links
Article Management
- Landing Zone Article Blocks
- Email Article Blocks
- Creating Articles
- Attaching Articles to Campaigns
Split Testing
- Uses of split testing
- Setting up a split test
Q&A | |  | | |
“I would highly recommend attending the Communigator advanced training to any other clients using the system. The instruction given was clear and precise and presented in a way that was easy to understand. The presenter was always happy to answer all questions or repeat a section or the course if needed to ensure an all round understanding. The course covered more advanced tips, tricks and areas of the system which will save me A LOT of time building and tracking campaigns, as well as taking our strategy to the next level with automated and dynamic content campaigns. A well worthwhile day – thanks Communigator!” - Kate Barrett, Trafalgar Management Services Ltd. |