
Microsoft CRM
GatorMail Integrating with Microsoft CRM
The CommuniGator integration uses it’s secure web services to automatically transfer new campaign and contact data from CRM into Gatormail and passes campaign results such as email opens, click-throughs and survey answers back to CRM.
CommuniGator
Email Marketing Module for
MS CRM
•Microsoft CRM has a basic bulk email capability but is limited in terms of sophistication, functionality and reporting
•CommuniGator is a proven email marketing Add-On that is now integrated to the Campaign Activity and quick campaign areas
•Build the target list in MS CRM – Create the Campaign Activity “CommuniGator” – this passes the target list to the email module for fulfilment.
•The module accepts the target list, executes the activity, and measures performance
•Selected resulting data is passed back to the CRM Contact record
•Easy to use template email editor for creating HTML and Text emails
•Include links, images, unsubscribes and options to email a friend – perfect for newsletters or promotional activity
•Schedule specific times for emails to go out
•Extensive campaign performance reports on bouncebacks, who opened the email, who clicked on links, and unsubscribes
•Enterprise version offers Landing Zones and electronic surveys to glean customer feedback
Feature List
3rd Party Integration:
• Integrates with your CRM solution
• Data can be fed into 3rd party reporting tools
• Web Interface – password protection
• Administrative application - user/role/department
Campaign Creation:
• Email & landing zone template creation
• HTML editor
• Dynamic, conditional content through personalisation
• Document manager
• Refer a friend
• HTML upload
• Online preview
• Ability to create and copy surveys
• Image upload to library
• Contact import via csv
• Web capture functionality
• SPAM checker
Plan, create, test, initiate and analyse:
• Campaign calendar/timeline
• Text, HTML and Multipart MIME support |